Saturday, March 5, 2011

Will A K-Cup Help Starbucks Rule the Coffee World?

Photo: itspaulkelly, Flickr

Starbucks may be about to take on the single-cup coffee market. The ever-expanding giant of joe is rumored to be in talks to partner with Green Mountain Coffee, the company behind the trademarked K-Cups, those cute, convenient little single-serve portions that are used in Keurig coffeemakers, reports the New York Post. Green Mountain already reps Newman's Own, Folgers, Caribou Coffee, and Donut House K-Cups, and adding Starbucks one-cup brews would be a very showy feather in its cap. And for Starbucks? We can only guess that world domination of the caffeineated set is not far behind, one cup at a time.

No comments:

Post a Comment